online video debate
the LA Times ran an article on Hulu yesterday in which it summed up the prevailing argument, “the issue boils down to this: Will low-cost original programming, à la “lonelygirl15” or those grainy, amateur YouTube clips, continue to dominate online video? Or will the little guys get crowded out in a new, heavily commercialized era, led by expensive, slickly produced studio shows that premiered on broadcast or cable?”
the article doesn’t say it, but it leads one to believe that the “slickly produced studio shows” will win. ugh, this is the wrong question. it should not be one vs. the other. both will exist. to be fair, the article does reference Veoh (which offers both amateur and professional content), but pretty much dismisses them altogether.
then, it states this, “does all this mean that pretty soon we’ll be ditching our flat-screens and watching “The Office” only on laptops”
another stupid question. i’ll answer that one: no. the market for laptop viewing is tiny in comparison to the market for TV viewing.
2 months ago